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Make your brand voice resonate, with thought leadership content that’s gripping!
Does this sound like you?
- Do you feel your PR articles share the same ideas as your competitors?
- Want to express fresh industry opinions but don’t know how to convert them to content?
- Know the importance of white papers to get B2B leads but no capabilities in-house?
- Tired of seeing below-par content put out in your industry labelled as thought leadership?
Thought Leadership Content for a 10x Brand Value Boost
The seminal 2020 Edelman-LinkedIn Thought Leadership Study revealed 88% of decision-makers view thought leadership can improve their perception of a business, while 48% say it can impact a purchasing decision. Our thought leadership content can help you strengthen brand value, improve perception, and drive business growth!
Offering 5 pieces of assorted thought leadership content for better reach and resonance with specific audiences, this solution will help you gain renown as a thought leader in your industry among peers and competitors while gaining customer confidence and influencing perception.
Purchasing Decisions
Brand Authority
Lead Generation
Credibility & Trust
An Assortment of Thought Leadership Content Types
We specialize in a wide range of thought leadership content types and styles to ensure your brand enjoys the widest reach and impact!
Ghost-written articles
Build your personal and company brand with visionary thought leadership pieces and strong industry opinions written on your behalf
White papers
Marketing-focused white papers to assert your authority and credibility while also working as a lead magnet perfectly suited for B2B customers
Employer branding
Ensure there isn't a mismatch between your employer brand and how potential talent in the job market perceives your company
Industry case studies
Display subject knowledge authority through real-life examples of value creation and problem solving in your industry
Blogs
Consistent blogging is essential to improving digital reach and traffic while building credibility among potential customers and other stakeholders
A Surefire Process to Deliver Timely Results
It starts with our team first aiming to understand what you’re looking to achieve through thought leadership content, whether to influence customer perception, generate B2B leads, or build credibility perhaps. Accordingly, we formulate a thought leadership content strategy including various content types and then place them on the site and other selected channels, while targeting ads to improve reach.
Client Discovery
to understand thought leadership branding requirement
Content Strategy Planning
based on specific thought leadership objective identified
Content Types
to build thought leadership content surrounding strategy
Content Piece Development
and placing on selected channels including website, LinkedIn, etc.
Running of Ads
to enhance targeted audience reach of content pieces
Hear What Our Clients Have To Say About This Solution
“HumanisedTech’s involvement in enhancing SDB bank’s thought leadership over the years has been remarkable, with them delivering everything from by-line articles to annual report summary PR pieces of the highest quality, on-time and requiring no changes.”
Hasitha Samarasinghe
Head of Marketing at SDB bank
A Free Tool for All Marketers to Boost Your Company's Sales Online
Get your very own online market report developed specifically for your industry! Normally valued at $ 2,000, but we’re offering it free to select companies we’d like to work with.
Simple, straightforward pricing
$2000
to be used within 6 months
Pick 5 pieces of content at any point within this 6-month period or consume it all in one go!
Why HumanisedTech
Our focus on website-focused content marketing naturally makes us a rare breed in the online marketing space. With an ear to the ground or the market, and the quality of the data we capture, our content marketing and tooling solutions help our clients sell online effortlessly! Here are a few other reasons why we’re special:
- Super specialized in Finance Industry marketing and sales online
- Particular experience in Motor Insurance, SME Loans, and Unit Trusts
- No forumlating strategies before research and identifying segments!
- Boutique content marketing outfit handling a maximum of 6 clients each year
A specialized content marketing & online sales outfit based out of Colombo and Melbourne
Our passion is segmenting markets and discovering what makes each tick, so we can help you sell better online!
Gamage
Research & Discovery
Jayasinghe
Research Lead / CMO
A Free Tool for Any Marketer to Boost Your Company's Sales Online
Get your very own market report developed specifically for your industry! Normally valued at $2000, but we’re offering it free to select companies we’d like to work with.
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